Dr Pepper Snapple Group Selects JDA Software to Optimize Category Management and Increase Profitability

Scottsdale, Ariz. – February 26, 2009 – JDA® Software Group, Inc. (NASDAQ: JDAS) today announced that Dr Pepper Snapple Group (DPS), the third-largest soft-drink maker in the world with brands including Dr Pepper, 7UP and Canada Dry, has selected JDA® Planogram Generator to more effectively manage categories and increase profitability.

“This solution is helping us differentiate ourselves from other vendors that lack the tools necessary to meet their retail customers’ growing demands for high-volume, store-specific planograms,” explained Craig Hodnett, vice president, category management, Dr Pepper Snapple Group. “With the support of JDA Planogram Generator, we will deliver a superior level of service and will be able to reallocate existing resources to more effectively manage categories and increase profitability.”

JDA Planogram Generator enables companies to create greater quantities of highly detailed planograms more efficiently. Companies benefit from planograms that are both accurate and produced at high volumes, incorporating attributes such as user-defined merchandising instructions, fixtures and assortment and performance data. The solution is capable of producing store-level planograms in a matter of seconds compared with the standard three hours, allowing retailers to quickly adjust product placement based on performance data, market changes and shifting consumer demand.

“I have relied on JDA Category Management solutions for 15 years,” said Hodnett. “JDA’s functionality dives deep into analytics and fine-tunes production. Anyone can do one or two planograms, but when you enter into the complexity of store clustering and get to the point where you have to produce more than 1,000 planograms, that detail of depth requires a lot of planning and coordinating not only with the retail customer’s team but with DPS’ own team.”

David Johnston, JDA senior vice president of manufacturing and wholesale distribution, said, “In an effort to address changing consumer preferences, many merchants are striving to produce more store-specific planograms. The already overworked merchandising departments often lack the resources needed to collect the large amount of data or the ability needed to create accurate, localized planograms. JDA’s industry-leading Planogram Generator solution enables users to easily update merchandising rules based on performance data. In a single batch effort, planograms are quickly reproduced and redistributed, resulting in an improved return on investment in space management, as well as reduced stockouts and competitive wins.”

About JDA Software Group, Inc.
JDA® Software Group, Inc. (NASDAQ: JDAS) is the world’s leading supply chain solutions provider, helping companies optimize operations and improve profitability. JDA drives business efficiency for its global customer base of more than 5,800 retailers, manufacturers, wholesaler-distributors and services industries companies through deep domain expertise and innovative solutions. JDA's combination of unmatched services, together with its integrated yet modular solutions for merchandising, supply chain planning and execution and revenue management, leverage the strong heritage and knowledge capital of market leaders including Manugistics, E3, Intactix and Arthur. When supply chain results matter, companies turn to JDA. For more information about JDA, visit www.jda.com or contact us at info@jda.com or call
+1.800.479.7382 or +1.480.308.3000.